How NFTs Bridge the Gap Between Web2 And Web3

March 8, 2023

How are established businesses and startups preparing for Web3? This is an interesting query because we are slowly transitioning from the era of social media and centralized databases to Web3, which prioritizes anonymity and decentralization. Blockchain-based Web3 apps, bolstered by decentralized assets like NFTs, are ushering in a new era in how people interact with one another in their daily lives.

Why is it important to learn about NFTs? NFTs can be considered digital assets that stand in for physical ones. These ‘objects’ could be anything from works of art to music to tickets to insurance policies to certifications to in-game items to membership IDs, and the list goes on and on. As the owner of an NFT, you can prove that you are the legitimate party to a contract.

Web3 and NFTs can finally connect the real and virtual worlds. With the help of our blog, you can learn more about the connection between web3 and NFTs and how the web3 marketplace development contributes to this goal.

Before delving deep into the relationship between NFTs and web3, let’s have a look at the blockchain technology that will play a major role in empowering web3 business solutions.

Blockchain Technology: What Exactly Is It?

Through a decentralized network and cryptographic hashing, blockchain, also known as distributed ledger technology (DLT), makes the transaction history of any digital asset immutable and transparent.

  • A blockchain is a distributed, chronological, and immutable digital ledger or database where encrypted blocks of data about digital assets are stored and chained together.
  • Distributed digital assets can’t be copied or moved to another location.
  • Because digital assets are distributed, they can be accessed, transparent, and governed in real-time by multiple parties.
  • The integrity and trustworthiness of a blockchain ledger are safeguarded by its transparency, as any alterations are recorded and can thus be verified.
  • Public distributed ledgers built with built-in security measures make blockchain a prime technology for nearly any industry.

Now you have understood the role of blockchain technology in web3 and NFTs. Let’s come back to the topic and understand how NFTs will bridge the gap between web2 and web3.

What are NFTs?

To protect ownership and instill scarcity in digital files, NFTs were developed. Similarly to the sale of a physical work of art, the creator of an NFT can either transfer ownership of the copyright to the purchaser or make it available to them.

What are NFTs Used for?

NFTs are digital tokens that can represent anything from a still image of an artwork to a video or even an entire piece of property. By tokenizing and securing these files on a blockchain, the buying, selling, and trading of these files becomes more streamlined, and fraud is reduced.

What is the Process of NFT ownership?

NFTs are digital assets that can be owned thanks to blockchain digitally. Non-fungible tokens (NFTs) are tokens that cannot be made to be identical to another non-fungible token.

NFTs are most useful for acquiring digital assets such as artwork, games, and collectibles. But Matthew also talks about how NFTs are being used in novel ways to tokenize real-world assets like art and property. In other words, NFTs are finding increasing application in the real world.

With a clear understanding of non-fungible tokens, let’s move ahead and discuss its role in web2 and web3 technology.

But before that, let’s start with the basics first..

What is Web2?

The term “Web 2.0” refers to the current iteration of the Internet. More opportunities for teamwork, features, apps and user-created content are made available, with a central focus on the web as a platform. This is the Internet as we know it today.

Web3: What is it?

Public blockchains, a decentralized ledger best known for facilitating cryptocurrency transactions, may form the backbone of a future version of the Internet known as Web 3.0. Decentralization is one of the main selling points of Web 3.0; users no longer access the Internet via services mediated by corporations like Google, Apple, or Facebook but rather by individuals who take control of their little pieces of the Internet.

In Web 3.0, a third party isn’t needed to facilitate transactions between users, nor is “permission” required, so governing bodies don’t have control over who has access to which services. Web 3.0 technically protects user privacy better because these agencies and intermediaries are doing most of the data collection.

Why Is There All This Web3 Hype All of Sudden?

The cryptocurrency industry is the primary driver of this buzz, as it stands to gain the most from an internet built on its technology. Several well-known companies, Reddit included, are taking proactive steps to create Web3 services and platforms, generating a fair amount of interest. 

Understanding The Connection Between NFTs and Web3 

NFTs and Web3: A Technological Connection

Several creators, financiers, and traders advocate for NFTs to be included in the digital economy because of their singularity, creativity, and rising standards. It has attracted a previously unreachable audience in which introducing the work to an appreciative public presented formidable logistical challenges. As the Internet undergoes its digital transformation, Web3 will usher in a steady state of data ownership for the general public. Several marketplaces will be available for artists to showcase their NFTs. Since the Internet will be decentralized on multiple levels, users won’t have to stress over things like cybercrime, data breaches, information control, or annoying pop-up ads.

NFTs as Connective Tissue Between Web2 and Web3

The development of NFTs with blockchain technology platforms has enabled a real-world connection, making it an ideal tool for connecting the Web2 and Web3 worlds. Popular companies are testing the waters of NFTs by releasing tokenized versions of their existing products and services.

Facebook has doubled down on its version of the Metaverse, even renaming the company Meta. Metaverses like The Sandbox and Decentraland are at the forefront of the Web3 community with high-profile digital land sales and brand partnerships. According to them, augmented experiences built on top of NFT will be the backbone of the next social media generation. Do you?

When launching their community-based fan campaigns, global entertainment and lifestyle brands like Tiffany & Co., Netflix, and Coca-Cola have connected NFTs and the Metaverse. NFTs are frequently used as an experimental bridge to bring users and consumers onto Web3.

Final Words

There is potential for the Internet’s successor to revolutionize the current decentralized market completely. When it comes to decentralization, privacy, and freedom of information, it will effectively meet the needs of internet users. By focusing on making NFTs useful in various contexts, the market for these tokens will grow in a way that sets them apart. Market liquidity is being orchestrated, and people from all walks of life are gaining access to NFTs thanks to the rising popularity of fractionalization. Tokenization is a growing trend, not just in digital but also in physical assets and content, which presents a huge opportunity for creators and opinion leaders.