How to Promote Your NFT on OpenSea

December 15, 2021

This is a good question. There are many different ways to promote your NFT on OpenSea. You can use our website, social media channels or even create an ad campaign to promote your project. All these can help get more attention for your NFT, hence, increasing its exposure and reach.

We’re going to show you how to promote your NFT on OpenSea and any NFT platform out there. OpenSea does not have a platform for advertising. So, you have to use other platforms to get discovered, to bring people to your NFT collection.

But looking at all the platforms, the one that I would spend the most time on if I were an NFT artist would be Twitter.

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How to Promote Your NFT on Twitter?

People are in chatrooms talking, and I follow many people who have NFT projects. So if you’re going to be serious in promoting your NFT collection, definitely make it Twitter. Make sure you take your time to make your Twitter account. Put a banner up. Put all your links to your website or in your OpenSea collection, and try to make it as professional as possible.

 The next step is to follow people in the NFT community, even if they’re not an NFT similar to yours; follow them, tweet replies, give them compliments. Just try to be as genuine as possible. Try to get into the community. And if you need help with this, you can follow us and go into following or followers, and you’ll see a lot of projects and people with NFT projects. And it’s honestly straightforward. All you have to do is go to Twitter, search NFT, and you’re just going to see how big the NFT community here is on Twitter. They’re constantly tweeting, literally every second, about NFTs. You have a good following on Twitter after you’re pretty active with everybody replying, tweeting here and there. This is a pretty good post right here for people promoting their NFTs. You’re just saying the launch date, launch time just showing like a showcase of his NFT. And what’s impressive about Twitter is if you have a good amount of following in their end to NFTs, if just one person retweets it, you know it could go viral.

Many people can see it, and it could go viral. And that can bring you a lot of visitors to your OpenSea and your project. So just by searching NFT, you can search for the top post or the latest post, which is pretty handy. And another good way to attract visitors is by organizing NFT giveaways, especially on Twitter. Twitter is the place where they are many NFT giveaways. Even Gary Vee has been very active on Twitter. He recently tweeted, saying: “I want to send somebody a free NFT com your wallet address below”, and there were thousands of people just commenting with their NFT wallet so they could get a free NFT. So, as you can see, many people are into NFTs on Twitter. You can see all the retweets, all the replies. So, doing NFT giveaways is a great way to promote your NFT project. You can do an NFT giveaway, and one of the requirements could be to follow your page, obviously liking and retweeting. Because if somebody retweets it, somebody else will see it, and they’re going to retweet it because they want to win the giveaway.

The second strategy to promote your NFT on OpenSea is PINTEREST.

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How to Promote Your NFT on Pinterest?

There are a lot of people that visit Pinterest. And just by sharing your NFT on Pinterest could help it get boosted on the Google searches as well. So definitely look into Pinterest as it’s straightforward to set up. Just share the link on Pinterest. You don’t have to spend as much time as on Twitter, so definitely don’t leave out Pinterest. And like I said, focus more on Twitter and then grow your followers and engagement. Their followers are filled with people interested in NFTs, especially early NFT projects. So what I would do is click a random one and follow them, find one of the tweets, and maybe reply giving your opinion or something. You can also message them in the DMs with a simple message saying: “Hey if you have any time. Check out my NFT project.” Try to have a genuine message. Don’t spam at all.

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Ok, the next one is Instagram.

How to Promote Your NFT on Instagram?

A lot of people use Instagram as a tool to share artwork. It’s easy to use, so if you’re looking for an easy way to share your artwork, I recommend you hop on onto Instagram and try making some videos that are similar to TikTok. They’re called Instagram Reels. Start communicating with other artists, and eventually, you’ll find a collector on Instagram. This will help show other collectors who you are. They’ll be intrigued. They’ll be like, Who’s this following me? Also, I recommend following as many NFT collectors and pages, including artists, as you can. This will help others see who you are and get to know you. They’ll be interested in what you have to offer. They’ll be like, “Who’s this following me?” So hopefully, they’ll check out your stuff so that they too can build up their communities and get a lot of traffic from people just like you. Follow everybody. Connect with everybody to hopefully build up your community and maybe get to sell your first NFT.

Read also: How to Promote NFT Collection in 2022 – A New Strategy


We hope you got the answer to your question about how to promote your NFT on OpenSea. Spend most of your time on Twitter because you will see and find out that the biggest community of NFT is on Twitter. Try to be active in all of them, but mostly on Twitter and after you grow your community. Just hustle it, hustle your work, and don’t ever give up. If you need any help promoting your NFT feel free to contact us.